deCODEme customer Anna Peterson on top of Acropolis on a camping trip in Athens.
By: Anna Peterson
I am a fit, healthy, 27 year old Canadian graduate student looking forward to the future. So why, you might wonder, did I decide to take the deCODEme genetic test? It’s simple really. Information is the key to prevention. By learning about my genetic predisposition for different illnesses, I will be better prepared to take an active role in my future health care decisions.
Many of my friends were surprised that I decided to take this comprehensive genetic test. Some were curious about the story my genes would tell, while others wondered whether or not I really wanted to know. When I put my genetic sample in the mail, I felt a little nervous about the chain of events I had set in motion, but curiosity overcame fear. In my opinion, knowledge is power and I’d rather make lifestyle changes in my 20s than in my 60s.
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Pam Bale is going to get her three grown-up children a deCODEme genetic test for Christmas
Pam Bale knows what she wants to get her three children for Christmas. Two of Pam’s children are in their 20s and the other is 30. In other words, a little too old for video games. So they’re not getting a Wii or Guitar Hero. Instead, Pam wants to surprise her kids on December 25th with a genetic test.
“I think the kit would open up all sorts of doors to their future,” says Pam. “They are young adults, and at their ages the test can show them what medical concerns they might face down the road. They are young enough so they can take the steps to avoid those concerns. It would make their whole future happier and healthier and extend their lives. I think it’s a great gift to give to my kids. So don’t tell them. I don’t want to ruin the surprise.”
For the whole interview with Pam Bale go to deCODEme Customer Stories.
Time magazine's Best Inventions of 2008: The Retail DNA Test
deCODE staffers were buzzing about Time magazine’s announcement this week of its best invention of 2008: the retail DNA test. As the creators of deCODEme, the first personal genome scan on the market, deCODE staff members were not about to quibble about the date (deCODEme was actually launched on November 16, 2007).
Indeed, the value of deCODE’s capabilities and service is perhaps best demonstrated by the launch of web portals offering similar services based largely upon deCODE’s discoveries, and Time’s article underscored the potential of this new field by devoting considerable attention to the high-powered tech luminaries who have come chasing deCODEme’s tail.
But what sets deCODE apart from the pack is not that it was the first personal genome analysis service to hit the market, but that it grew out of the biggest and to date most successful effort to discover the genetic factors that increase individual risk of public health challenges like from heart attack and breast cancer. More than a dozen years of large-scale research in human genetics, with the experience of having analyzed the genomes of hundreds of thousands of people, really does count.
The competition clearly feels the weight of deCODE’s advantage, which Time highlighted last year when it named CEO Kari Stefansson to the Time 100 list for the company’s pioneering work in genetics. As Time quotes the founder of a deCODEme competitor: “We could make great discoveries if we just had more information.” Perhaps, but fortunately with deCODEme the public doesn’t have to wait for the dot-commers to bone up on their genetics.
Congratulations again to the deCODEme team!
deCODE customer rep Larus Jon Gudmundsson and genetic counselor Kris Kristjansson MD
Tapping the vast resources of deCODEme scientists
The users of deCODEme show great interest in their results and are not afraid to ask questions. deCODEme customer support welcomes all questions and inquiries and taps the vast knowledge base and resources of its research teams to respond to all emails as comprehensively and quickly as possible. Among the more general questions we receive is the following.
Question
“I’m seriously thinking about doing the DNA test. Now I only have to decide from which company. How does your test compare with tests from other companies?”
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BBC News Magazine’s Rob Liddle writes about his experience of taking the deCODEme genetic test. Does this new form of diagnosis lead to reduced autonomy or offer greater choice?
Link: See the full article on the BBC News website.
A maverick businessman and former White House confidant believes that by collecting enough data about his health, he can live to be ripe, old age.
Jack Grayson wants to live to be 113. Actually, the former head of the U.S. Price Commission under the late President Richard Nixon thinks he might be able to reach 150.
“I want to live longer so I can live forever,” says Dr. Grayson, who now runs the highly successful APQC, a private sector, non-profit organization to help American business, health and education sectors improve productivity and remain globally competitive.
How does the former FBI agent and farmer who taught at both Stanford and Harvard plan to live for a century and a half?
Link: Read the whole interview and listen to Jack Grayson talk about his deCODEme experience
| Tags: Age Related Macular Degeneration, Anna Peterson, Breast Bancer, Gail Model, Skin Cancer. 
